31 Aug HARNESSING SOCIAL & DIGITAL MEDIA TO REACH INVESTORS
We all live a significant part of our lives online, and investors are no exception.
According to a Rivel Research Group survey of buy-side professionals, 75% of respondents said their interest in a company is diminished when a company’s website is poorly designed, and recent data also tells us that mobile viewing has surpassed desktop viewing. Both of these trends, of what we view, and how we view information, highlights the importance of having an engaging and informative social and digital media strategy for investors.
Here are see some of the ways that Cannings works with clients to maximise investor engagement through these platforms. You can contact us on IR@canningscomms.com.au